Advanced Certificate in Gaming Marketing: Performance Measurement

Name: Advanced Certificate in Gaming Marketing: Performance Measurement
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The Advanced Certificate in Gaming Marketing: Performance Measurement is a comprehensive course that equips learners with essential skills to excel in the gaming industry. This certification focuses on the critical area of gaming marketing, with a particular emphasis on performance measurement.

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AboutThisCourse

In today's digital age, gaming companies heavily rely on data-driven marketing strategies to engage their target audience and measure success. This course is designed to meet this industry demand, providing learners with an in-depth understanding of key performance indicators (KPIs), customer relationship management (CRM), and marketing analytics. By completing this course, learners will gain a competitive edge in the job market, demonstrating their expertise in gaming marketing and performance measurement. This certification is ideal for marketing professionals, game developers, and anyone interested in pursuing a career in the gaming industry, where they can apply these essential skills to drive growth and success.

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CourseDetails

• Advanced Metrics for Gaming Marketing
• Measuring User Acquisition and Retention
• Analyzing In-Game Advertising Performance
• Key Performance Indicators (KPIs) in Gaming Marketing
• A/B Testing and Optimization in Gaming Campaigns
• Tracking Player Lifetime Value (LTV) and Customer Acquisition Cost (CAC)
• Utilizing Data Visualization Tools for Gaming Marketing Analysis
• Predictive Analytics in Gaming Marketing Strategy
• Cross-Channel Marketing Attribution in Gaming

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The Advanced Certificate in Gaming Marketing: Performance Measurement is designed to equip learners with the necessary skills to succeed in gaming marketing roles. This section highlights the job market trends and salary ranges for various gaming marketing roles in the UK. 1. **Marketing Manager**: A gaming Marketing Manager is responsible for overseeing marketing campaigns and teams. The average salary range for this role in the UK is £{{$salary_ranges['marketing_manager']}} per year. 2. **Digital Marketing Specialist**: A Digital Marketing Specialist creates and optimizes digital marketing campaigns. The average salary range for this role in the UK is £{{$salary_ranges['digital_marketing_specialist']}} per year. 3. **Content Marketing Specialist**: A Content Marketing Specialist develops and manages content marketing strategies. The average salary range for this role in the UK is £{{$salary_ranges['content_marketing_specialist']}} per year. 4. **SEO Specialist**: An SEO Specialist optimizes websites to improve search engine rankings. The average salary range for this role in the UK is £{{$salary_ranges['seo_specialist']}} per year. 5. **Social Media Manager**: A Social Media Manager manages a company's social media presence. The average salary range for this role in the UK is £{{$salary_ranges['social_media_manager']}} per year. The demand for these skills is high in the gaming industry, making this certificate an excellent investment for those looking to break into or advance in gaming marketing.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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ADVANCED CERTIFICATE IN GAMING MARKETING: PERFORMANCE MEASUREMENT

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London School of International Business (LSIB)

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05 May 2025

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