Certificate in Email Design: Visual Hierarchy

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The Certificate in Email Design: Visual Hierarchy course is a powerful tool for learners seeking to excel in digital marketing. This course emphasizes the importance of visual hierarchy in email design, a critical skill in today's image-driven digital landscape.

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AboutThisCourse

With email continuing to be a primary communication channel, understanding how to design effective emails is in high demand. This course equips learners with the skills to create engaging, impactful emails that drive results. Learners will gain a deep understanding of visual hierarchy, color theory, typography, and layout, and how to apply these principles to email design. They will also learn to use industry-standard tools like Adobe Photoshop and Illustrator. This course is not just about theory; it's about practical skills that can be applied immediately in the workplace. By the end of the course, learners will have a robust portfolio of email designs to showcase their new skills, giving them a significant advantage in their career.

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CourseDetails

• Introduction to Email Design: Basics of email design, importance of email marketing, and best practices.
• Understanding HTML Email: Coding HTML emails, limitations, and compatibility with various email clients.
• Visual Hierarchy in Email Design: Importance of visual hierarchy, principles of design, and creating a visual hierarchy using HTML email.
• Color Theory and Email Design: Basics of color theory, choosing a color palette, and using color effectively in email design.
• Typography in Email Design: Importance of typography, choosing fonts, and using typography to enhance visual hierarchy.
• Creating Responsive Email Designs: Importance of responsive design, coding techniques, and testing responsive emails.
• Optimizing Images for Email: Image optimization, best practices for using images in email design, and accessibility.
• Testing and QA for Email Design: Testing email designs, QA best practices, and fixing common issues.
• Email Marketing Metrics and Analytics: Understanding email marketing metrics, tracking performance, and optimizing future campaigns.

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotRegulatedAuthorized
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CourseFee

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • FullCourseAccess
  • DigitalCertificate
  • CourseMaterials
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CERTIFICATE IN EMAIL DESIGN: VISUAL HIERARCHY
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London School of International Business (LSIB)
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05 May 2025
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