Executive Development Programme in Crisis Communication & Copywriting

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The Executive Development Programme in Crisis Communication & Copywriting is a certificate course designed to empower professionals with the skills to manage communication during crises and create compelling copy. This programme is critical in today's unpredictable business environment, where effective communication can mean the difference between success and failure.

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ใ“ใฎใ‚ณใƒผใ‚นใซใคใ„ใฆ

The course addresses the growing industry demand for professionals who can craft clear, concise, and persuasive messages under pressure. It equips learners with the essential skills to handle communication challenges, protect brand reputation, and make strategic decisions during crises. By the end of this course, learners will have mastered the art of crisis communication and copywriting, enhancing their career prospects and contributing significantly to their organizations. This programme is a must for PR professionals, marketing specialists, business leaders, and anyone interested in improving their communication skills for career advancement.

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ใฉใ“ใ‹ใ‚‰ใงใ‚‚ๅญฆ็ฟ’

ๅ…ฑๆœ‰ๅฏ่ƒฝใช่จผๆ˜Žๆ›ธ

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ๅฎŒไบ†ใพใง2ใƒถๆœˆ

้€ฑ2-3ๆ™‚้–“

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ๅพ…ๆฉŸๆœŸ้–“ใชใ—

ใ‚ณใƒผใ‚น่ฉณ็ดฐ

โ€ข Crisis Communication Fundamentals
โ€ข Building an Effective Crisis Communication Strategy
โ€ข Stakeholder Analysis and Engagement in Crisis Communication
โ€ข Crafting Key Messages During a Crisis
โ€ข Media Relations in Crisis Communication
โ€ข Social Media Management in Crisis Situations
โ€ข Copywriting for Crisis Communication: Tone and Style
โ€ข Internal Communication and Employee Engagement in Crisis
โ€ข Evaluating Crisis Communication Performance and Making Improvements
โ€ข Case Studies: Successful and Unsuccessful Crisis Communications

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ใ‚ณใƒผใ‚นใ‚’ๆญฃๅธธใซๅฎŒไบ†ใ™ใ‚‹ใจใ€ไฟฎไบ†่จผๆ˜Žๆ›ธใ‚’ๅ—ใ‘ๅ–ใ‚Šใพใ™ใ€‚

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ใ‚ณใƒผใ‚นใ‚’ๅฎŒไบ†ใ™ใ‚‹ใฎใซใฉใ‚Œใใ‚‰ใ„ๆ™‚้–“ใŒใ‹ใ‹ใ‚Šใพใ™ใ‹๏ผŸ

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ใ“ใฎใ‚ณใƒผใ‚นใฎๆ”ฏๆ‰•ใ„ใฎใŸใ‚ใซไผš็คพ็”จใฎ่ซ‹ๆฑ‚ๆ›ธใ‚’ใƒชใ‚ฏใ‚จใ‚นใƒˆใ—ใฆใใ ใ•ใ„ใ€‚

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ใ‚ญใƒฃใƒชใ‚ข่จผๆ˜Žๆ›ธใ‚’ๅ–ๅพ—

ใ‚ตใƒณใƒ—ใƒซ่จผๆ˜Žๆ›ธใฎ่ƒŒๆ™ฏ
EXECUTIVE DEVELOPMENT PROGRAMME IN CRISIS COMMUNICATION & COPYWRITING
ใซๆŽˆไธŽใ•ใ‚Œใพใ™
ๅญฆ็ฟ’่€…ๅ
ใงใƒ—ใƒญใ‚ฐใƒฉใƒ ใ‚’ๅฎŒไบ†ใ—ใŸไบบ
London School of International Business (LSIB)
ๆŽˆไธŽๆ—ฅ
05 May 2025
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