Executive Development Programme in Resilient Smart Tourism
-- ViewingNowThe Executive Development Programme in Resilient Smart Tourism is a certificate course designed to empower professionals with the skills to navigate the rapidly evolving tourism industry. This program emphasizes the importance of resilience and innovation in the face of challenges like climate change, global health crises, and technological disruption.
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โข Strategic Planning for Resilient Smart Tourism: This unit will cover the development of strategic plans to ensure the resiliency of smart tourism destinations in the face of challenges such as climate change, economic downturns, and public health crises. โข Smart Tourism Technologies: This unit will explore the latest technologies being used in smart tourism destinations, including mobile apps, artificial intelligence, and the Internet of Things (IoT). โข Crisis Management for Smart Tourism: This unit will focus on the development of crisis management plans for smart tourism destinations, including communication strategies and contingency plans. โข Sustainable Tourism Practices: This unit will cover best practices for sustainable tourism development, including environmental conservation, cultural preservation, and economic sustainability. โข Data Analytics for Smart Tourism: This unit will explore how data analytics can be used to improve the visitor experience, optimize operations, and inform decision-making in smart tourism destinations. โข Accessibility in Smart Tourism: This unit will cover best practices for ensuring that smart tourism destinations are accessible to all visitors, including those with disabilities. โข Public-Private Partnerships in Smart Tourism: This unit will explore the role of public-private partnerships in the development and operation of smart tourism destinations. โข Marketing and Branding for Smart Tourism: This unit will focus on effective marketing and branding strategies for smart tourism destinations, including the use of social media and other digital marketing channels.
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