Advanced Certificate in Retail Brand Protection
-- ViewingNowThe Advanced Certificate in Retail Brand Protection is a comprehensive course designed to tackle the growing issue of retail theft and fraud. This certification equips learners with advanced skills to protect brand integrity, mitigate risks, and ensure compliance with industry standards.
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GBP £ 140
GBP £ 202
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โข Brand Protection Fundamentals: Understanding the importance of brand protection, intellectual property rights, and common retail brand threats.
โข Anti-Counterfeiting Strategies: Identifying and combating counterfeit products, including online monitoring, offline surveillance, and legal actions.
โข Supply Chain Security: Securing the supply chain to prevent product diversion, grey market trading, and tampering.
โข Brand Protection Technology: Utilizing technology for brand protection, such as product authentication, track and trace, and digital watermarking.
โข Brand Protection Laws and Regulations: Navigating domestic and international laws and regulations related to brand protection, including trademarks, copyrights, and patents.
โข Online Brand Protection: Protecting brand identity in the digital world, including domain name management, social media monitoring, and search engine optimization.
โข Investigations and Enforcement: Conducting investigations to uncover brand abuse, implementing enforcement programs, and collaborating with law enforcement agencies.
โข Stakeholder Engagement: Engaging internal and external stakeholders, such as employees, suppliers, and customers, in brand protection efforts.
โข Brand Protection Metrics and Analytics: Measuring the effectiveness of brand protection strategies and making data-driven decisions.
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