Executive Development Programme in Customer-Centric E-commerce
-- ViewingNowThe Executive Development Programme in Customer-Centric E-commerce is a certificate course that emphasizes the importance of a customer-centric approach in the rapidly evolving e-commerce industry. This programme is designed to equip learners with essential skills needed for career advancement in the digital commerce landscape.
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โข E-commerce Fundamentals: Understanding the basics of e-commerce, including business models, key players, and trends.
โข Customer-Centric Strategy: Developing a customer-centric strategy that focuses on understanding and meeting customer needs, wants, and expectations.
โข User Experience (UX) Design: Learning the principles of UX design to create seamless and engaging online shopping experiences.
โข Digital Marketing: Exploring digital marketing channels, tactics, and best practices for driving traffic and conversions.
โข Data Analytics: Utilizing data analytics tools and techniques to measure and optimize e-commerce performance.
โข Payment and Security: Understanding payment gateways, fraud prevention, and data security best practices for e-commerce.
โข Mobile Commerce: Learning the unique opportunities and challenges of mobile commerce and optimizing for mobile users.
โข International E-commerce: Expanding into international markets, including cultural differences, regulations, and logistics.
โข Ethical Considerations: Examining ethical considerations in e-commerce, including privacy, data protection, and sustainability.
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