Executive Development Programme Podcasting for Sustainable Success

• Podcasting Fundamentals: Introduction to podcasting, understanding the medium, and its benefits. • Target Audience & Content Strategy: Identifying the target audience, creating engaging content, and developing a sustainable content strategy. • Equipment & Software: Selecting the right equipment, software, and tools for podcast production. • Recording & Editing Techniques: Mastering recording and editing techniques for professional-sounding podcasts. • Hosting & Publishing: Understanding podcast hosting and publishing platforms, and best practices for distribution. • Marketing & Promotion: Strategies for marketing and promoting a podcast, and building a loyal listener base. • Monetization: Exploring monetization options, such as sponsorships, donations, and merchandise. • Measurement & Analytics: Tracking and analyzing podcast metrics for continuous improvement. • Sustainability & Growth: Ensuring long-term sustainability and growth through continuous learning and improvement.