Global Certificate in IP & SEM for Business Growth
-- ViewingNowThe Global Certificate in IP & SEM for Business Growth is a comprehensive course designed to empower learners with essential skills in Intellectual Property (IP) and Search Engine Marketing (SEM). This certification course highlights the importance of IP protection and SEM strategies for business growth in today's digital age.
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Kursdetails
• Global IP Strategies: Understanding Intellectual Property rights, Patents, Trademarks, Copyrights, and Trade Secrets.
• SEM Fundamentals: Keyword research, Ad copywriting, Bid management, Quality Score optimization.
• IP & SEM for Business Growth: Leveraging IP for competitive advantage, SEM for lead generation and revenue growth.
• International IP & SEM: Navigating global IP laws, International SEM strategies and tactics.
• IP & SEM Analytics: Measuring and analyzing IP and SEM performance, Utilizing data for informed decision making.
• IP & SEM Tools & Platforms: Overview of popular IP and SEM tools, Hands-on experience with selected platforms.
• IP & SEM Case Studies: Real-world examples of successful IP and SEM implementations.
• IP & SEM Ethics: Understanding the ethical implications of IP and SEM, Best practices for maintaining compliance.
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